Feature

CRM Integration

Syncs every call to your CRM, contacts created, notes logged, and follow-ups triggered in HubSpot, Salesforce, and more.

CRM Integration — Centricall voice agent

What teams see

Most routine calls

handled end-to-end, day and night

What it does

The highlights

Native connections

Works with HubSpot, Salesforce, Go High Level, and more.

Auto-logged activity

Contacts, notes, and outcomes written back without manual entry.

Triggers follow-ups

Calls kick off tasks, pipeline moves, and next steps in your CRM.

The problem

When calls never make it into your CRM

Your agent reads and writes to your CRM in real time: looking up callers, creating and updating records, logging the transcript and outcome, and triggering the next action, no manual data entry.

  • Staff retype call notes into the CRM, when they remember to at all
  • Contacts get created twice, or never get created
  • Your CRM is full of calls with no record of what was said
  • Follow-ups stall because nothing triggers the next step
  • Sales can't see the call history behind a lead

Scope of work

What’s included

Design

  • Agent persona & scripts
  • Call flow design
  • Knowledge base setup

Connect

  • Phone number setup
  • CRM & calendar sync
  • Database & API hookups

Launch

  • Call testing & simulation
  • Soft launch & tuning
  • Go-live

Support

  • Monitoring & alerting
  • Transcript review
  • Ongoing optimization

How we work

A process built for results

Clear milestones, constant communication, and zero hand-waving, from first call to live system.

Step 01

Discovery & Success Criteria

We map your call flows, tools, and goals, and define what a great call looks like.

01
Step 02

Build the Agent + Connect Data

We craft the scripts and voice, then wire in your CRM, calendar, and databases with scoped access.

02
Step 03

Test + Simulate + Review

We run simulated calls, refine the responses, and review security before anything goes live.

03
Step 04

Launch + Monitor + Iterate

We go live with monitoring in place, then tune the agent based on real calls.

04

Works with your stack

OpenAIHubSpotTwilioGeminiVercel

Use cases

See what’s possible

Real scenarios where CRM Integration does the work, from the first trigger to the outcome it drives.

Sync

Auto-Logged Call

Trigger
Call ends
Action
Write notes to the CRM

Zero manual entry

Lookup

Known Caller

Trigger
Existing contact calls
Action
Pull their record up live

Personalized in seconds

Trigger

Next-Step Automation

Trigger
Qualified lead on a call
Action
Create task, move the stage

Follow-up never dropped

What clients say

Prakash RajFounder, Citiair
Centricall's agent answers every call now, even at 2am. We stopped losing leads to voicemail overnight.
Jack ThompsonVP Engineering, Datacorp
Finally, an automation partner who actually understands enterprise security requirements. No hand-waving, just solid execution.
Charlotte BennettVP of Sales, Growthlabs
The team understood our complex integration requirements and built something that just works. Worth every penny.

FAQ

Common questions

Everything you need to know before we start working together.

We connect natively to the popular ones, HubSpot, Salesforce, Go High Level, and more, and can integrate others through their APIs or automation tools like Zapier and Make.

It creates and updates contacts, logs the call with a summary and transcript, records the outcome, and can set the next action, all without anyone typing it in.

Yes. When a known contact calls, the agent pulls their record in real time, so it can greet and handle them with the right context.

Yes. A call can create follow-up tasks, move a deal to the next stage, or kick off a sequence in your CRM, so the next step happens automatically.

Most CRMs can still connect through their API or an automation layer. Tell us what you use during the discovery call and we'll confirm the path.

Yes. The agent reads and writes during and right after the call, so your CRM reflects what happened without a delay or a nightly batch.

Get started

Ready to put CRM Integration to work?

Book a discovery call and we’ll set it up around your calls , live in days, not months.

Book a discovery call